Cookie Policy
Last Updated: March 2025
When you visit brainiqsence.com, we want you to understand exactly how we collect and use information to improve your experience. This isn't about hiding behind legal jargon — it's about being straightforward with you.
Cookies are small text files placed on your device when you browse our site. They help us remember your preferences, understand how you interact with our content, and make your visits smoother. Some are necessary for the site to work properly. Others help us learn what content resonates with visitors.
What We Actually Track
We use different types of tracking methods depending on what we need them for. Here's the honest breakdown of each category and why we use them.
How Tracking Improves Your Experience
Look, we get that "improving user experience" sounds like corporate speak. So here are actual examples of what this means in practice:
- When you return to our site, you won't need to re-enter information you've already provided during previous visits
- If you're researching our content optimization services, we'll show you related resources that might answer questions you haven't asked yet
- We can identify which educational materials genuinely help people understand complex topics, so we create more of that type of content
- Page load times improve because we remember your device preferences and optimize accordingly
- We notice if certain navigation paths confuse visitors and redesign those sections to be more intuitive
We're not tracking your personal identity or selling your browsing history. We're looking at patterns to make the site more useful for everyone who visits.
Specific Cookies We Use
Rather than give you vague categories, here's what's actually running on brainiqsence.com:
| Cookie Name | Purpose | Duration | Type |
|---|---|---|---|
| session_id | Maintains your active session while browsing | Until browser closes | Essential |
| user_preferences | Stores your display and navigation choices | 12 months | Functional |
| analytics_token | Tracks page views and interaction patterns | 24 months | Analytics |
| content_tracking | Records which resources you've accessed | 18 months | Analytics |
| marketing_segment | Identifies visitor interests for relevant content | 6 months | Marketing |
| load_optimization | Improves page performance based on device type | 3 months | Functional |
Managing Your Cookie Preferences
You have complete control over which cookies you accept. Most browsers let you block or delete cookies through their settings. Just keep in mind that blocking essential cookies will affect how the site functions.
Each browser handles this differently. Here's where to find cookie controls in the most common ones:
Third-Party Tracking
Analytics Services
We use third-party analytics tools to understand visitor behavior. These services collect data about how you navigate our site, which pages you spend time on, and where you came from before arriving at brainiqsence.com.
The analytics providers we work with have their own privacy policies. They aggregate data across thousands of websites, though we only see information specific to our own site traffic.
Content Delivery Networks
To make pages load faster for visitors in different locations, we use content delivery networks that cache site resources. These services may place cookies to optimize delivery based on your geographic region.
What We Don't Do
- We don't sell cookie data to third parties or data brokers
- We don't track your activity on other websites outside of standard remarketing practices
- We don't combine cookie data with personally identifiable information unless you've explicitly provided it through a form
- We don't use cookies to make automated decisions that affect your access to services
Data Retention and Your Rights
How Long We Keep Cookie Data
Different cookies have different lifespans based on their purpose. Session cookies disappear when you close your browser. Others might stick around for months or even a couple of years.
We periodically review and purge older cookie data that no longer serves a useful purpose. Analytics data gets anonymized after 26 months, which means we retain the general patterns but disconnect it from any identifiable tracking tokens.
Your Control Options
Beyond browser settings, you can contact us directly if you want to:
- Request information about what cookie data we've collected from your visits
- Ask us to delete specific tracking information associated with your browser
- Opt out of analytics tracking while still using essential site functions
- Update your marketing cookie preferences without affecting other categories
Some of these requests take a bit of time to process because cookie data isn't always immediately tied to contact information. But we'll work with you to accommodate reasonable requests about your data.
Updates to This Policy
As we add new features or change how the site works, we might need to adjust our cookie usage. When that happens, we'll update this page with the new information and change the date at the top.
For minor clarifications or technical updates, we'll just revise this document. If we make significant changes to how we track or use data, we'll notify visitors through a banner on the site or through email if you've subscribed to communications from us.
We won't retroactively apply major policy changes to data we've already collected. New practices apply from the update date forward.
Questions About Cookies?
If something in this policy doesn't make sense or you want more details about how we handle tracking, reach out to us directly.