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Privacy Policy

We're serious about protecting your information. This policy explains exactly how we handle your data when you use our content optimization services.

Last updated: 15 March 2025

At BrainIQSence, privacy isn't just a legal requirement. It's foundational to how we operate. This policy details our practices regarding personal information collection, use, and protection under Australian privacy legislation.

We comply with the Privacy Act 1988 (Cth) and the Australian Privacy Principles (APPs). If you're based in Australia, you have specific rights that we'll explain throughout this document.

Information We Collect

Personal Information You Provide

When you interact with our platform, we collect information you directly share with us. This happens when you create an account, reach out through our contact forms, or engage with our educational content.

  • Contact details including your name, email address, and phone number when you register or inquire about our services
  • Professional information such as your industry, role, and organizational details to customize content recommendations
  • Payment information processed securely through our payment partners (we don't store full credit card numbers)
  • Communication preferences and subscription settings to manage how we reach you
  • Content preferences and learning goals to personalize your experience

Automatically Collected Information

Like most modern websites, we automatically gather certain technical information when you visit our platform. This helps us understand usage patterns and improve service quality.

  • Device information including browser type, operating system, and device identifiers
  • Usage data showing which pages you visit, time spent on our platform, and interaction patterns
  • IP address and approximate geographic location (city level, not precise coordinates)
  • Referral sources showing how you found us
  • Performance metrics to identify and fix technical issues

We don't use tracking technologies to build detailed profiles for advertising purposes. Our data collection focuses on service improvement and educational content optimization.

How We Use Your Information

Your information serves specific purposes related to delivering and improving our content optimization services. We're transparent about these uses and stick to them.

Purpose Information Used Legal Basis
Service delivery and account management Contact details, account information, preferences Contract performance
Content personalization Usage data, learning goals, interaction history Legitimate interest
Customer support Contact information, support history, technical details Contract performance
Platform improvement Usage patterns, performance metrics, feedback Legitimate interest
Communication about services Email address, communication preferences Consent and legitimate interest
Security and fraud prevention Device information, IP address, usage patterns Legitimate interest and legal obligation

We occasionally send educational content and service updates. You can opt out anytime through your account settings or the unsubscribe link in our emails. Transactional messages related to your account or services can't be opted out of since they're essential to our service delivery.

Information Sharing and Disclosure

Service Providers

We work with carefully selected third parties who help us operate our platform. These providers have access to personal information only as needed to perform their functions and must protect it according to our standards.

  • Cloud hosting providers for secure data storage and platform infrastructure
  • Payment processors for secure transaction handling (they operate under strict PCI DSS compliance)
  • Email service providers for delivering communications you've requested
  • Analytics services to understand usage patterns and improve functionality
  • Customer support tools to manage and respond to your inquiries effectively

Legal Requirements

We may disclose information when required by Australian law or to protect our rights and users. This includes situations where disclosure is necessary to prevent fraud, enforce our terms, or respond to valid legal requests from authorities.

We don't sell your personal information to anyone. We don't share it for advertising purposes. Our business model is based on providing valuable educational services, not monetizing user data.

Business Transfers

If BrainIQSence undergoes a merger, acquisition, or sale of assets, your information may transfer to the acquiring entity. We'll notify you before your information becomes subject to a different privacy policy.

Your Privacy Rights

Under Australian privacy law, you have several rights regarding your personal information. We take these rights seriously and have processes in place to help you exercise them.

Access Your Information

You can request a copy of the personal information we hold about you. We'll provide this within 30 days in a commonly used format.

Correct Inaccuracies

If information we hold is incorrect or outdated, you can request corrections. Many details can be updated directly through your account settings.

Request Deletion

You can ask us to delete your personal information. We'll comply unless we have a legitimate reason to retain it, such as ongoing service provision or legal requirements.

Restrict Processing

You can request that we limit how we use your information in certain circumstances, such as while we verify accuracy or assess your objection to processing.

Data Portability

You can request your information in a structured, machine-readable format to transfer to another service provider where technically feasible.

Withdraw Consent

Where we process information based on your consent, you can withdraw that consent at any time through your account settings or by contacting us.

To exercise these rights, contact us using the details at the bottom of this page. We'll respond within the timeframes required by Australian law, typically within 30 days.

Making a Complaint

If you're concerned about how we've handled your personal information, please contact us first so we can address the issue. If you're not satisfied with our response, you can lodge a complaint with the Office of the Australian Information Commissioner (OAIC).

Data Security

We implement comprehensive security measures to protect your information from unauthorized access, alteration, disclosure, or destruction. Security isn't just about technology—it's embedded in our operational practices.

Technical Safeguards

  • Encryption of data in transit using industry-standard TLS protocols
  • Encryption of sensitive data at rest using AES-256 standards
  • Regular security audits and vulnerability assessments by independent experts
  • Intrusion detection and prevention systems monitoring for suspicious activity
  • Secure authentication protocols including password hashing and optional two-factor authentication
  • Regular backups stored in geographically separate locations

Operational Security

Our team members receive regular security training and follow strict protocols. Access to personal information is limited to those who genuinely need it for their role. We maintain detailed access logs and conduct regular reviews of permission levels.

While we take security seriously and implement strong protections, no system is completely invulnerable. If we detect a data breach that poses a risk to your information, we'll notify you and the OAIC as required by law.

Data Retention

We keep your information only as long as necessary for the purposes outlined in this policy or as required by law. Retention periods vary depending on the type of information and why we collected it.

Data Type Retention Period Reason
Account information Duration of relationship plus 7 years Legal and contractual obligations
Transaction records 7 years from transaction date Tax and financial reporting requirements
Usage analytics 26 months from collection Service improvement and optimization
Marketing communications Until consent withdrawn or 3 years inactive Ongoing consent and engagement
Support interactions 3 years from last interaction Service quality and issue resolution
Security logs 2 years from creation Security monitoring and incident response

When retention periods expire, we securely delete or anonymize information so it can no longer identify you. If you close your account, we'll delete your personal information within 90 days unless we have a legal obligation to retain it longer.

Cookies and Tracking

We use cookies and similar technologies to make our platform work properly and understand how it's being used. You have control over most of these technologies through your browser settings.

Types of Cookies We Use

  • Essential cookies that enable basic functionality like account access and secure browsing—these can't be disabled without breaking the platform
  • Functional cookies that remember your preferences and settings for a better experience
  • Analytics cookies that help us understand usage patterns and identify areas for improvement
  • Performance cookies that monitor platform speed and reliability to maintain quality service

We don't use advertising cookies or allow third parties to place advertising trackers on our platform. Our focus is on improving your educational experience, not building profiles for targeted advertising.

Managing Cookie Preferences

Most browsers let you control cookies through settings. You can set your browser to reject cookies or alert you when cookies are being sent. Keep in mind that disabling essential cookies will affect platform functionality.

International Data Transfers

Our primary infrastructure is located in Australia, but some service providers operate globally. When information is transferred outside Australia, we ensure appropriate safeguards are in place.

We only work with providers who demonstrate adequate data protection standards. This may include contractual protections, certification schemes, or other mechanisms recognized under Australian privacy law.

If your information is transferred internationally, it remains subject to the protections described in this policy. You can contact us for specific details about where your information is processed.

Children's Privacy

Our services are designed for professionals and organizations rather than children. We don't knowingly collect personal information from individuals under 18 without parental consent.

If you're under 18, please don't provide personal information through our platform without involving a parent or guardian. If we discover we've inadvertently collected information from someone under 18 without appropriate consent, we'll delete it promptly.

Changes to This Policy

We review and update this privacy policy periodically to reflect changes in our practices, technologies, legal requirements, or other factors. When we make significant changes, we'll notify you through email or a prominent notice on our platform.

The date at the top of this policy indicates when it was last updated. We encourage you to review it occasionally to stay informed about how we protect your information.

Continuing to use our services after policy changes indicates your acceptance of the updated terms. If you disagree with changes, you can close your account and stop using our services.

Questions About Privacy?

If you have questions, concerns, or want to exercise your privacy rights, we're here to help. Our privacy team reviews every inquiry carefully.

Mail: 5/18 Lonsdale St, Braddon ACT 2612, Australia

We aim to respond to all privacy inquiries within 5 business days and resolve requests within the timeframes required by Australian law.